Media Literacy and Education
Media Literacy is the utmost need of today’s world. It deals with Media literacy education which provides tools to help people develop receptive media abilities to critically analyze messages, provide opportunities for learners to broaden their media experience, and help them be creative in developing their media messages. Creative media helps to develop competence to enhance skills. Critical analysis may include identifying the author, purpose, and point of view, examining construction techniques and styles, examining patterns of media representation, and detecting bias in propaganda, censorship, and news and public affairs programming. Media literacy education can explore how structural features – such as media ownership, or its funding model affect the information presented. The main objective of Media literacy education is to help individuals of all ages develop the questioning habits and skills of expression that they need to become critical thinkers anddevelop effective que