JEMTEC

  Doing marketing on a digital platform is called “ DigitalMarketing ” . It is basically promoting and advertising a business online through different channels like social media such as e-mail, mobile applications, websites etc. Digital marketing has resulted as a great and successful tool for both small and large-scale businesses. This is a type of marketing which is categorized into different digital marketing types depending upon the type of business and the strategies adopted. This can be divided as   1.       Social Media Marketing: Promoting business on different social media platforms like Facebook, Instagram, LinkedIn, Twitter etc. 2.       E-Mail Marketing : Sending out e-mails to many different groups of people for promotion purposes. 3.       Search Engine Optimization (SEO): Optimizing search engines (like Google) to derive traffic to websites using different SEO techniques such as using different keywords. 4.       Search Engine Marketing (SEM): Increasing a b